Cultivating an innovative mindset is more important than ever. The next Unicorns in the club industry will be the leaders that approach all problems with a systemic approach and an eye toward what’s possible.

These individuals will develop collaborative work environments where staff members are enthusiastic about problem-solving.

Above all, innovative leaders will ambitiously seek incremental improvement and fearlessly accept disruptive change all in pursuit of improving the members’ experience.

This session explores examples of innovation from inside and outside the club world, confronts some of the fears, myths, and biases of change, and delivers an action plan for developing a more innovative mindset at your club.