Social Marketing Masterclass: Planning, Pillars, and Platforms

January 13 – 9:30am PT / 12:30pm ET

In this social strategy building session, we’ll be identifying the 3 must-have elements of today’s top-performing digital marketing programs, and their secret to capturing hearts, retaining loyalty and monetizing like crazy.

You’ll learn the formula for seamlessly creating captivating digital content that stands out across saturated online spaces, and the type of storytelling needed to better connect with your community of members and prospects now, and in a post-COVID club environment.
Prepare to nail down precisely who and where your audience’s attention lies, and position your messaging, content and platform-specific story ideas into Social School’s renowned segmentation, publishing and repurposing process that will light you up and set you flying.
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Key Takeaways from this Session

  • Develop a crystal clear picture of the social spaces and tactical opportunities that will most move the needle for your club in the year ahead
  • Learn how to craft headlines, messaging, imagery, videos and stories that brilliantly position you as the go-to destination in the eyes of your current and prospective members
  • Discover the recipe for a tight and bright go-forward digital strategy that’s primed for implementation, action and conversion

The Club Innovation Conference is presented by:

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